Send a postcard or letter to your contacts to give them an incentive to sign-up Latest Mailing Database on your website, so you capture peoples email addresses Latest Mailing Database and other details. Other incentives may include prizes, e-books, white papers or discounts on your website, to increase your sign up conversions.
For fresh contacts, consider running a competition on Latest Mailing Database your website or through other mediums to capture their details that include Latest Mailing Database a tick box that is already ticked, giving you permission to send the contact future offers or ePromotions. Promote It Consider promoting the 'sign-up' facility in your eNewsletter, so that if someone wants to send articles to a friend, they too can subscribe easily.
Also promote your 'sign-up' form on the home page Latest Mailing Database of your website, or better still on every page within your site. This form Latest Mailing Databasewill automatically place your contact's details into your contact database and subscribe them into your predefined groups.